Market

Google Tech Talk
May 6, 2009

ABSTRACT

Presented by Mike “Mish” Shedlock.

Mike “Mish” Shedlock is author of one of the most read economics blogs on the Internet: Mish’s Global Economic Trend Analysis [http://globaleconomicanalysis.blogspot.com/].

Mish gave an @Google talk, sharing his perspective on the state of the global economy (housing, the stock market, commodities, etc.) He also provides his interesting story about how he started blogging, and the impact that it has had on his life personally and professionally.

In January, Time.com ranked his site the #1 based on a rounded set of criteria [http://www.time.com/time/business/article/0,8599,1873144-3,00.html]. From the article:

“Although Mish is not an economist by training, he adroitly gets into the thick of economic data. Mish uses observations made by those in major media, so-called experts and government officials and serves up analysis based on his impression of their relevance and validity. The author is not afraid to attack conventional wisdom.”

Duration : 0:50:19

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Google Tech Talk
June 8, 2009

ABSTRACT

“If It Feels Good Do It” : Using Neuromarketing to Go Beyond Click-Through: the Emerging Understanding of the Links Between Biometric Measures and Consumer Response to Media, presented by André Marquis.

Advances in neuromarketing over the past decade have moved the industry to a point where it is finally a practical addition to the marketer and product designer’s toolbox. Mr. Marquis will demonstrate how tracking the second-by-second engagement of consumers interacting with a variety of media using biometric measurements including eye tracking, heart rate, breathing,
GSR and movement allows companies to better understand how they cognitively process and emotionally react to visual information. He will present examples showing how advertisers, TV and Web companies have optimized their media to avoid confusion, break through the clutter and resonate with
consumers to maximize retention and avoid undesirable behaviors including fast forwarding and navigating away.

André Marquis is currently the Senior Vice President of Sales and Marketing at Innerscope Research which is dedicated to solving difficult market research questions by measuring and analyzing subconscious emotional responses to media. Andre has a long record of starting successful technology-based ventures with a particular focus on winning in markets where evidence-based decision making is critical, e.g. advertising, healthcare and pharmaceuticals.

Prior to Innerscope, Mr. Marquis was the founder CEO of Amplyx Pharmaceuticals, an early stage drug development company that creates improved small molecule drugs. He was also the CMO of Log Savvy which developed the first massively parallel system able to analyze the huge amount of data required to understand “Web 2.0″ emergent social activity. He was the COO of Chorus, a group inside Eli Lilly that has dramatically increased the efficiency of the Pre-Clinical through Phase II drug development through outsourcing as well as the CTO and Senior Vice President of Marketing at iPIX. iPIX was the world’s largest manager of Internet visual content and created the technology and infrastructure for eBay’s Picture Service. Mr. Marquis was a founder and Vice President of Marketing at Emptor which became Accept.com, a Kleiner Perkins, Benchmark Capital backed ecommerce company that was acquired by amazon.com

Duration : 0:49:15

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After Windows XP, Microsoft came up with a brilliant concept for a new operating system with an array of stunning new technologies.

But Microsoft pushed the new operating system back, and instead put out Windows Vista, which is more or less, Windows XP, but prettier. WinFS got cancelled.

Now, Microsoft is rapidly losing market share of the operating system market to Apple’s Mac lineup, brilliant advertising campaigns, and, quite frankly, better and more reliable technology. Note that this also affects all the computer manufacturers of Windows-based computers. This includes Dell, HP/Compaq, Acer, Lenovo, Toshiba, Sony, etc.

Microsoft has been working on that operating system that they pushed back (It has many code names, one of which is Windows 7). Will Microsoft be able to get back its market share? Will it bring back WinFS?

The fate of Microsoft, and all the manufacturers of Windows-based computers may depend on it.

This video has everything to do with:

Microsoft Windows XP Vista 7 Seven Longhorn Vienna Blackcomb Apple Mac Macintosh Snow Leopard Computer Tech Technology system bill gates aero media explorer gadgets widgets server 2008 kernel multi touch katmai search cairo odyessy odessy neptune me nashville memphis update file manager managaing manage whistler intel amd embed tablet luna royale zune

Duration : 0:3:20

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Android Market Overview

http://www.DroidDoes.com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
TWITTER:
http://www.Twitter.com/itouchAppInfo

SHOUTOUTS:
http://itouchappinfo.webs.com/shoutouts.htm

BLOG/PICS/REVIEWS:
http://www.iTouchappinfo.wordpress.com

DAILYBOOTH:
http://www.DailyBooth.com/Kris10

PING!:
Kristen_Piot

Sign Up Here For Free Stuff (Takes A Minute):
http://bit.ly/2QsmUu

Win MW2: (Complete Quiz)
http://www.playfire.com/win-codmw2/323131323539

Email for contact:
iTouchAppInfo@Gmail.com

LOCKERZ: (Great Free Prizes,Very Easy)
Email me for an invite

Rate, Comment, & Subscribe!

-Kristen

Duration : 0:5:8

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http://bytestyle.tv: Shelly Roche recaps her first DrupalCon in DC… drupal is an open source content management system, which basically means it’s free, it can pretty much do anything you need it to — from blogging to news, to video — and it has a huge community of uber-devoted developers who are constantly making it better.

Sponsor my next video:
http://bytestyle.tv/sponsors

follow Shelly on twitter:
http://twitter.com/shellyroche

more from Shelly here:
http://bytestyle.tv
http://breakthematrix.com (btm uses drupal!)
http://bureaucrash.com

Drupal Links:
http://drupal.org
http://developmentseed.com
http://lullabot
http://treehouseagency.com
http://acquia.com
http://commonplaces.com

Other Resources:
http://www.opensource.org/
http://www.gnu.org/copyleft/gpl.html

Duration : 0:1:58

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