What are some simple ways that can increase market share?
Monday, November 8th, 2010I have a question to complete.
It states Two people are going into business and set up their own ice cream business. They don’t have much business experience but one of them knows Business studies and ICT skills and the other has worked in an icecream factory…
How an that they try to increase their market share in the next couple of years?
Many thanks.
Price is the most prominent element which a consumer may use to evaluate the quality of the product. With all things being equal, the consumer will often go for the lowest priced alternative. Therefore do some research on equally valued competing products and set a lesser price.